Guideline Fly Fishing

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Guideline NT11 DH Fly Rod

£939.99£1,099.99
NT11 fly rods are the result of taking advantage of the very latest and most...
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Guideline NT11 Fast Full Flex DH Fly Rod

£939.99£999.99
Are you the type of angler that really loves those crispy, almost explosive type of...
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Guideline NT11 Switch Fly Rod

£849.99
The NT11 Switch is the latest series of rods for the NT11 migratory and anadrome...
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Guideline NT11 Stillwater & Anadrome Fly Rod

£749.99
NT11 fly rods are the result of taking advantage of the very latest and most...
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Guideline NT11 Trout Fly Rod

£599.99
NT11 fly rods are the result of taking advantage of the very latest and most...
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Guideline LPX Chrome 6pc DH Fly Rod

£739.99£799.99
LPX Chrome fly rods are designed and built with a brand-new Guideline rod action. They...
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Guideline LPX Chrome DH Fly Rod

£679.99£749.99
LPX Chrome fly rods are designed and built with a brand-new Guideline rod action. They...
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Guideline LPX Chrome Switch Rod

£549.99
LPX Chrome fly rods are designed and built with a brand-new Guideline rod action. They...
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Guideline LPX Coastal Fly Rod

£469.99
Totally new materials, a sturdy focus on environment and a new mindset for designing the...
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Guideline LPX Tactical Fly Rod

£409.99£449.99
LPX Tactical combines nothing less than cutting edge technology and a new definition of state-of-the-art...
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Guideline LPX Nymph Fly Rod

£389.99
Guideline LPX Nymph is packed with high-end features and components that will satisfy the most...
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Guideline Elevation DH Fly Rod

£429.99£529.99
Elevation Rods utilises the very latest in material and pattern technology, as well as featuring...
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Guideline: Precision Engineered for the Modern Angler

Guideline, a Scandinavian powerhouse in fly fishing, has redefined the sport with its unwavering commitment to innovation, performance and sustainability. If you’re a fan of Scandi chic and cool, effortless style then you’re likely to love everything Guideline do. At Fin & Game, we’re proud to offer a comprehensive range of Guideline products, designed to elevate your angling experience and connect you more deeply with the natural world.

A Legacy of Scandinavian Craftsmanship

Emanating from the heart of Scandinavia, Guideline embodies a rich heritage of craftsmanship and a deep-rooted passion for fly fishing. The brand’s unwavering dedication to pushing the boundaries of technology and design has resulted in a product range that consistently sets new benchmarks in the industry.

Core Product Range

Guideline offers a comprehensive range of products to cater to anglers of all levels and disciplines:

  • Fly Rods: Renowned for their exceptional action, balance and precision, Guideline fly rods are engineered to deliver optimal performance in various fishing conditions. From delicate trout rods to powerful salmon & seatrout rods, there’s a Guideline rod to suit every angler’s needs.
  • Fly Reels: Crafted with meticulous attention to detail, Guideline fly reels are built to last. Their range encompasses a variety of sizes and styles, including the Halo, Vosso and FAVO reels. All are designed to handle the demands of modern fly fishing.
  • Fly Lines: Airflow-optimised and featuring cutting-edge technologies, Guideline fly lines offer exceptional casting performance and presentation. Whether you require a control fly line for loading and ease of handling, a bullet line for streamer, sea trout or salmon fishing with a single rod or a shooting head Scandi line for double handed spey casting, Guideline has a line that matches your fishing style.
  • Wading Equipment: Guideline’s wading boots and waders are renowned for their comfort, durability and performance. Designed to keep you warm, dry, and comfortable in the harshest conditions. They also look fantastic.
  • Accessories: From fly boxes to sunglasses, Guideline offers a range of accessories to complement your fly fishing setup.

Why Choose Guideline?

  • Performance: Guideline products are engineered to deliver exceptional performance, whether you’re targeting trout on a small stream or chasing salmon in a big river.
  • Durability: Guideline products are designed to last.
  • Sustainability: Guideline is committed to environmental responsibility and uses sustainable materials wherever possible.
  • Innovation: As a pioneer in fly fishing technology, Guideline consistently pushes the boundaries of what’s possible.

Experience the Guideline Difference at Fin & Game

At Fin & Game, we are proud to offer a comprehensive range of Guideline products. Our knowledgeable staff can help you select the perfect gear to suit your fishing style and conditions, feel free to contact us. Whether you’re a seasoned angler or just starting out, Guideline has something to offer. Visit our Kelso store to explore our Guideline collection firsthand, or browse our online store for convenient shopping.