Guideline Fly Fishing

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Guideline Experience Sunglasses

£64.99
Polarized lenses cuts down surface reflections, significantly reducing glare, eye fatigue resulting from it. It...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Ambush Sunglasses

£51.99£59.99
Polarized lenses cuts down surface reflections, significantly reducing glare, eye fatigue resulting from it. It...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Coastal Sunglasses

£46.99
Polarized lenses cuts down surface reflections, significantly reducing glare, eye fatigue resulting from it. It...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Tactical Sunglasses

£44.99
DESCRIPTION Polarized lenses cuts down surface reflections, significantly reducing glare, eye fatigue resulting from it. It...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Experience Vest

£159.99
The Experience Vest is a non-bulky, no tangle adjustable vest that can carry all you...
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Guideline Roller Bag

£189.99
It features a strong, reinforced bottom plate with double protection rails and is equipped with...
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Guideline Gear Bag

£109.99
This bag has lots of space and is very easy to adapt to your needs....
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Guideline Reel Bag

£99.99
It is a smaller version of the new Large Gear Bag and hosts most of...
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Guideline Easy Fold II Net

£59.99
A very convenient and versatile net with an ingenious construction making it easy to store...
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Guideline Multi Grip LW Landing Net

£54.99£59.99
Guideline Multi Grip with RubberMesh is a net system where you can change the handles on...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Tube Slim Fly Box

£9.39£11.25
Tube Slim Fly Boxes is as the name says made for tubeflies, these boxes is...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page
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Guideline Ultralight Fly Box

£27.99
The Guideline XL Ultralight boxes are designed by us to fit the large flies used...
Find Out MoreThis product has multiple variants. The options may be chosen on the product page This product has multiple variants. The options may be chosen on the product page

Guideline: Precision Engineered for the Modern Angler

Guideline, a Scandinavian powerhouse in fly fishing, has redefined the sport with its unwavering commitment to innovation, performance and sustainability. If you’re a fan of Scandi chic and cool, effortless style then you’re likely to love everything Guideline do. At Fin & Game, we’re proud to offer a comprehensive range of Guideline products, designed to elevate your angling experience and connect you more deeply with the natural world.

A Legacy of Scandinavian Craftsmanship

Emanating from the heart of Scandinavia, Guideline embodies a rich heritage of craftsmanship and a deep-rooted passion for fly fishing. The brand’s unwavering dedication to pushing the boundaries of technology and design has resulted in a product range that consistently sets new benchmarks in the industry.

Core Product Range

Guideline offers a comprehensive range of products to cater to anglers of all levels and disciplines:

  • Fly Rods: Renowned for their exceptional action, balance and precision, Guideline fly rods are engineered to deliver optimal performance in various fishing conditions. From delicate trout rods to powerful salmon & seatrout rods, there’s a Guideline rod to suit every angler’s needs.
  • Fly Reels: Crafted with meticulous attention to detail, Guideline fly reels are built to last. Their range encompasses a variety of sizes and styles, including the Halo, Vosso and FAVO reels. All are designed to handle the demands of modern fly fishing.
  • Fly Lines: Airflow-optimised and featuring cutting-edge technologies, Guideline fly lines offer exceptional casting performance and presentation. Whether you require a control fly line for loading and ease of handling, a bullet line for streamer, sea trout or salmon fishing with a single rod or a shooting head Scandi line for double handed spey casting, Guideline has a line that matches your fishing style.
  • Wading Equipment: Guideline’s wading boots and waders are renowned for their comfort, durability and performance. Designed to keep you warm, dry, and comfortable in the harshest conditions. They also look fantastic.
  • Accessories: From fly boxes to sunglasses, Guideline offers a range of accessories to complement your fly fishing setup.

Why Choose Guideline?

  • Performance: Guideline products are engineered to deliver exceptional performance, whether you’re targeting trout on a small stream or chasing salmon in a big river.
  • Durability: Guideline products are designed to last.
  • Sustainability: Guideline is committed to environmental responsibility and uses sustainable materials wherever possible.
  • Innovation: As a pioneer in fly fishing technology, Guideline consistently pushes the boundaries of what’s possible.

Experience the Guideline Difference at Fin & Game

At Fin & Game, we are proud to offer a comprehensive range of Guideline products. Our knowledgeable staff can help you select the perfect gear to suit your fishing style and conditions, feel free to contact us. Whether you’re a seasoned angler or just starting out, Guideline has something to offer. Visit our Kelso store to explore our Guideline collection firsthand, or browse our online store for convenient shopping.